Bosch introduced its latest ADAS (Advanced Driver Assistance Systems) product family, offering a scalable and cost-efficient ecosystem of software, sensors, and high-performance hardware aimed at accelerating assisted and automated driving worldwide. Designed with modularity and local customisation in mind, its next-gen solutions span the full range of vehicle segments—from entry-level models to premium cars—and are already being adopted by leading Chinese OEMs.
At the heart of the offering is Bosch’s newly developed radar sensor, powered by an in-house SoC using RF CMOS technology. This high-performance chip achieves significant computing power within a compact form factor and is the first of its kind from a Tier 1 supplier to enter serial production. Complementing this is a new multi-purpose camera set to launch in China in 2026, offering 8MP resolution, 120° field of view, and integration with up to five radar units—enabling L2-level functionalities including adaptive cruise control, emergency braking, and lane keeping.
Showcases at Auto Shanghai 2025, Bosch’s ADAS family is offered in three configurations: entry, mid, and high segment. These differ by sensor array, software scope, and computing power. The entry variant supports camera-only implementations with optional radar, while the mid variant enables extended lane keeping and hands-free freeway driving via centralised vehicle computing. The high variant, featuring a 360-degree video belt, enables advanced urban autonomy including roundabout and junction handling, subject to regulatory approval.
In a major localisation move, Bosch confirmed that the mid-range ADAS variant will enter serial production with a Chinese automaker in mid-2025, with high-end versions following later in the year. Bosch has already secured orders from six Chinese OEMs, including BAIC, Dongfeng, and Jetour.
Also debuting was Bosch’s upgraded Inertial Measurement Unit (IMU), designed to ensure safe localisation even in poor GNSS signal zones or low-visibility conditions. These sensors track vehicle dynamics such as pitch, roll, and acceleration to ensure minimal deviation from the intended route—critical for SAE Level 4 applications.
Bosch’s strategy reflects the growing importance of China as a global ADAS innovation hub, highlighted by its successful collaboration with WeRide to launch a Level 2++ system in Chery’s lineup. With over 50% of new cars sold in China already equipped with L2 or higher driver assistance features, Bosch is positioning itself at the forefront of mass-market automation.
According to Christoph Hartung, President of Bosch’s Cross-Domain Computing Solutions division, “The new Bosch ADAS product family offers carmakers high-quality, modular solutions that reduce development time and accelerate market entry across all segments. With integrated AI and scalable architecture, we are making intelligent driving systems accessible and affordable.”
Bosch’s comprehensive portfolio of perception, planning, and localisation tools represents a decisive step toward making automated mobility safer, smarter, and more accessible across diverse global markets.
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