MathWorks hosted MATLAB EXPO 2025 in Bengaluru, drawing over 800 engineers, academicians, and industry professionals for a day-long discussion on the evolution of software-defined products and the increasing relevance of artificial intelligence in modern engineering. The event featured a range of talks and demos, putting a spotlight on critical themes such as electrification, wireless connectivity, and system-level integration.
The keynote session was led by Richard Rovner, Vice President of Marketing at MathWorks, who presented a forward-looking talk on the shift from embedded to empowered product design. He argued that industries must rethink development processes to unlock the full potential of software-defined capabilities. Rovner highlighted how tools like MATLAB and Simulink help engineers harness complex data, reduce design risk, and build more agile development cycles.
Dr Anshuman Awasthi, Senior Vice President at Mercedes-Benz Research and Development India, echoed similar sentiments in his address on connected mobility. He underscored how changing consumer demands are driving the convergence of real-time data, intelligent software, and automotive innovation. His insights reinforced the urgency for industries to adapt to more responsive, digitally-driven development models, especially in a country like India, where vehicle connectivity is gaining traction.
The event also included a panel discussion with leaders from Jaguar Land Rover, Tata Elxsi, Nexteer Automotive, AIC BIMTECH, and IIIT Bangalore. The panel explored the importance of system-level simulation and the growing need for cross-functional skillsets to develop products that merge software, hardware, and artificial intelligence. From the automotive sector to education, the dialogue revealed a growing consensus: collaborative and multidisciplinary engineering is central to future-ready solutions.
One of the unique highlights of the event was a session by women leaders from Nexteer Automotive, EMBITEL Technologies, and CEMILAC. Their discussion went beyond technology, touching upon inclusive leadership and how fostering supportive environments can help retain and promote women in engineering roles. It was a reminder that progress in the technology sector must also address cultural and social dimensions.
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