Renault India has announced a nationwide campaign titled Discovery Days, to be held from 6 to 16 June 2025. The initiative aims to attract new customers and reconnect with existing ones through a mix of financial incentives, product showcases and in-showroom engagement activities. Over two weekends, Renault showrooms across the country will host thematic events and family-friendly experiences alongside special offers on select variants.
The Discovery Days campaign includes finance schemes such as zero percent interest rates and a 50 percent waiver on loan processing fees through NRFSI. Customers trading in older vehicles can avail exchange benefits of up to INR 40,000, with additional loyalty perks for current Renault owners. These offers are being extended across the popular RXT, RXT+ and RXZ variants, including those equipped with newly available retrofit CNG kits.
Francisco Hidalgo, Vice President of Sales and Marketing, Renault India, stated that the campaign is designed to generate excitement around the brand’s offerings while rewarding long-term customers. The campaign’s structure, which combines direct financial benefits with experiential retail strategies, reflects the growing need for carmakers in India to go beyond product placement and deliver added value through service and community engagement.
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