With the advent of the calendar year 2023, electric scooter sales for legacy OEMs have started growing faster as the recently launched Vida by Hero MotoCorp electric mobility registered a 90.45% growth month-on-month, according to the data from Vahan portal. The OEM was able to retail (end consumer registrations) 299 Vida electric scooter units during February 2023 against 157 electric scooters it had retailed in January 2023.
Notably, the OEM is only retailing Vida scooters in a few cities, including Jaipur and Bangalore, and has recently set up its fast-charging network as well. Chetak Technology by Bajaj also posted 108.47% MoM growth as it managed to retail 1,305 units of electric scooters in February 2023. The OEM sold only 626 units in January 2023.
TVS Motor, another legacy OEM, posted 20.27% MoM growth by retailing 12,568 Qube electric scooters in February 2023. Interestingly, TVS Motor was the second-most-selling electric scooter OEM in India during February and January 2023.
Ola Leads But Loses MoM
While Ola Electric has been able to hold on to its top spot in the electric scooter sales segment, its growth declined by 3.81% MoM to 17,616 units in February 2023, against 18,313 units in January 2023.
Notably, the OEM's CEO has recently introduced new variants of Ola S1 and given a hint about what other electric two-wheelers (E2Ws) the start-up is working on.
Hero MotoCorp-backed Ather grew 7.97% MoM by retailing 9,959 electric scooters in February 2023. Ampere by Greaves was among the growing electric scooter OEMs, as it posted 33.55% MoM growth. The OEM showcased several new electric vehicles at the Auto Expo 2023.
The streak of sales decline seems to be not ending for Hero Electric and Okinawa, as the OEMs witnessed an 8.5% and a 12.93% decline MoM, respectively.