Honda Motorcycle and Scooter India (HMSI) announced robust sales figures for November 2023, experiencing a 20% growth compared to the same period last year. The total sales for the month reached 447,849 units, comprising 420,677 units in domestic sales and 27,172 units in exports.
Key Highlights:
- Product Launch: Augmenting its presence in the premium mid-size 350cc motorcycle segment, HMSI introduced the all-new retro classic CB350 at a competitive price of INR 1,99,900 (ex-showroom, Delhi). The motorcycle combines timeless classic design with cutting-edge technology and refined performance, aiming to deliver an unparalleled experience for customers.
- BigWing Network Expansion: In line with the #GoRidin spirit, HMSI expanded its BigWing network by inaugurating outlets in Bengaluru (Karnataka) and Nagercoil (Tamil Nadu). This move reflects the company's commitment to providing an enhanced riding experience and reaching enthusiasts across different regions.
- Road Safety Initiatives: HMSI continued its commitment to road safety by conducting awareness campaigns in 12 cities across India, including Bathinda (Punjab), Bagepalli (Karnataka), Kolhapur (Maharashtra), Tulungia (Assam), Chittorgarh (Rajasthan), Aizawl (Mizoram), Hubli (Karnataka), Hyderabad (Telangana), Chennai (Tamil Nadu), Dewas (Madhya Pradesh), Nashik (Maharashtra), and Noida (Uttar Pradesh). Additionally, the company celebrated the 9th anniversary of its Traffic Training Park in Delhi.
- Motorsports Achievements: The IDEMITSU Honda Racing India team earned 6 valuable points in Round 5, bringing their total to 27 points in the 2023 Asia Road Racing Championship (ARRC). Simultaneously, Honda Racing Corporation announced the signing of Luca Marini for the 2024 and 2025 MotoGP World Championship seasons.
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