Leading e-mobility provider REE Automotive has announced that it will open its US headquarters in Austin, Texas, to address the growing local market. According to the company, it will cater to the demand for mission-specific EVs from delivery and logistics companies, Mobility-as-a-Service and new technology players.
In addition, Austin will be the location of REE’s first asset-light Integration Center for the assembly and testing of its disruptive REEcorner technology and ultra-modular EV platforms. The new Integration Center will offer the company’s technology to its existing and future automotive partners in North America
In addition, the company is also exploring several collaborations with a number of entities in one of its investors - Koch Industries.
Daniel Barel, REE’s Co-Founder and CEO, said Austin is fast becoming a worldwide home for elite technology professionals, and REE’s presence will make it closer to its North American-based customers and partners, including Magna International and JB Poindexter.
Michael Charlton, COO, REE, said the integration centres will be fully modular and scalable to ensure the company achieves projected production volumes. In addition, it will utilise automation, including Automated Guided Vehicles (AGVs), for the optimal movement of assemblies, with the goal of increasing automation levels to Industry 4.0 technology and beyond, he added.