Simple Energy on Tuesday launched its maiden electric 2-wheeler, Simple ONE, at INR 1,45,000. This price shall also include a 750W charger.
Simple ONE has had over one lakh pre bookings in 18 months. With the official launch, the company plans to facilitate customer deliveries in a phased manner, starting with Bengaluru on June 6.
It will also focus on ramping up retail operations in the next 12 months and being present in 40-50 cities through a network of 160-180 retail stores.
Simple ONE will be equipped with fixed and removable (portable) batteries, delivering a range of 212 kms in IDC, making it the longest range E2W in India.
Suhas Rajkumar, Founder & CEO, Simple Energy, said, “Today marks a momentous occasion in the history of our company. It represents a milestone that we can all be proud of and this would not have been possible without the support of our stakeholders, including our investors.”
Shreshth Mishra, Co-Founder, added, “We are confident that Simple ONE possesses all capabilities required to disrupt the market and captivate consumers’ mindsets. We take pride in investing the right resources in R&D to develop a product that the customers will be proud of owning.”
Early this year, the Bengaluru-based start-up, inaugurated its new manufacturing plant, Simple Vision 1.0, in Shoolagiri, Tamil Nadu, with an installed annual capacity of approximately five lakh units.