Hyundai Motor India Ltd (HMIL) has released the ‘Samarth’ initiative to contribute in improving friendliness for the differently-abled in India. India has more than 26.8 million differently abled people, and the brand wants to contribute more towards making life easier for as many as it can. Apart from introducing differently-abled friendliness features in its vehicles, dealerships will be accessible for persons with disabilities, and will be offering equal opportunities for all.
Hyundai Motor India Foundation (HMIF) has also partnered with NGOs like GoSports Foundation and Samarthanam Trust for the Disabled to further bolster its commitment towards this noble initiative. HMIF and Samarthanam will join hands in creating a programme which will support the visually impaired cricketers by organising training camps. The partnership with GoSports Foundation will be supporting the cause of para athletes in the country.
Un Soo Kim, MD & CEO, HMIL mentioned that Hyundai aims to cultivate a more equitable and sensitised society for the differently abled and wants them to see their true capabilities. This initiative is aligned with Hyundai’s global vision of propagating the ‘Progress for Humanity’ agenda.
Shah Rukh Khan, who has been associated with Hyundai India for 26 years, stated that the programme will support equality for the community of people with disabilities, and help up skill them to positively impact the para sports ecosystem in India.
HMIL is targeting a 100% conversion of its dealerships and workshops to be wheel-chair accessible by February next year. Also present at the venue was Dr Virendra Kumar, Minister of Social Justice & Empowerment, who commended HMIL for the initiative. He said “Differently abled persons are very important for our country. Understanding the need and thoughts these people has been important for the government, and we wholeheartedly support Hyundai India in this gesture”.