Home-grown automaker Mahindra & Mahindra is readying for the launch of XUV700. Prior to the launch, the company has unveiled AdrenoX, an intelligent cockpit technology.
The company said Adreno X can be accessed through integrated 10.25-inch dual screens with the widest display in the segment. It also comes with SmartCore cockpit domain controller technology with the 3rd Generation Qualcomm Snapdragon Automotive Cockpit Platforms developed in collaboration with Visteon, the company said in a press release.
Additionally, under AdrenoX, Mahindra and Amazon have teamed up to deliver Alexa built-in functionality. It connects to Alexa for hands-free access to entertainment, information and offline vehicle control.
The company claims that AdrenoX will bring an Immersive Audio Experience to its customers adopting 3D Sound Technology by Sony. Further, the new system will enhance the vehicle's performance, including intuitive drive modes in its diesel offerings, among other capabilities.
Velusamy R, Chief, Global Product Development, Automotive Division, M&M, said, 'We are thrilled to be working with global partners such as Visteon, Amazon Alexa, Sony and Bosch to create the most optimal automotive experience and leapfrog the ownership experience to the next level with AdrenoX capabilities.'
Veejay Nakra, CEO, Automotive Division, M&M, said with AdrenoX, the XUV700 will prove to be a technological tour de force and will reset segment benchmarks when it hits the roads.