As part of its product strategy, Toyota Kirloskar Motor has announced its decision to discontinue Yaris in the Indian market effective today.
According to the company, it will continue to seamlessly cater to all Yaris customers' needs through its dealer service outlets across the country and the promise of availability of Toyota genuine spare parts for minimum next ten years on this discontinued model.
In a statement, the company said that its product strategy caters to the customer's ever-evolving needs through enhanced technologies and product offerings. Toyota's product strategy is based on enhanced quality, developing new innovative technologies, continuous market study to identify the key focus areas towards meeting the changing customer preferences and trends. 'We remain committed to delivering ever-better cars with the most advanced and sustainable technologies to the Indian customers,' the company said.
'In every sense, the Yaris is truly a top-class, versatile sedan. Ever since its India debut, the Yaris built on Toyota's QDR philosophy, won the customers' hearts with its stunning style & design, leading features, low maintenance cost and unmatchable drivability, thus creating a unique ownership experience. We would like to continue to serve such customers with other current offerings and preparations are underway to launch new Toyota models in the coming new year 2022,' the statement added.