TVS Motor Company is commemorating a significant achievement as its TVS HLX line of two-wheelers surpasses the remarkable milestone of 3.5 million customers in international markets. Launched a decade ago in Africa, the TVS HLX range has expanded its footprint to encompass 50 countries across Latin America, Africa, and Asia, solidifying its position as a preferred choice among riders worldwide.
Boasting an ecothrust engine renowned for its power and efficiency, enhanced safety features, superior suspension system, and refreshed styling with captivating graphics and vibrant colours, the new TVS HLX 150F embodies the company's commitment to continuous innovation and customer satisfaction.
The TVS HLX 150F sets a new standard for safety with its trapezoidal LED headlights, delivering heightened visibility while conserving energy. Additionally, features such as a pillion handle rail and rear load carrier enhance passenger comfort and convenience. The inclusion of tubeless tyres ensures lightweight construction and improved stability, complemented by a semi-digital speedometer that seamlessly combines analogue and digital technology for precise readings. Furthermore, the introduction of front disc brakes further enhances safety measures for riders.
Emphasising aesthetics and functionality, the TVS HLX 150F presents a bold design language with striking graphics, a choice of three vibrant colours, and a sleek black theme. The incorporation of an eco-charging port and a redesigned seat not only enhances the overall appeal but also underscores TVS Motor Company's commitment to sustainability and customer-centric design.
Rahul Nayak, Vice President of International Business at TVS Motor Company, expressed gratitude to the brand's dedicated customer base, business partners, employees, and stakeholders for their unwavering support. He highlighted the rapid growth trajectory of the TVS HLX line, which garnered one million customers within six years of its launch and doubled its customer base over the following four years, despite challenges posed by the global pandemic. Nayak attributed this success to TVS Motor Company's relentless focus on engineering excellence, product quality, and service standards.
Renowned for its engineering prowess, innovation, and unwavering commitment to quality, TVS Motor Company's products are revered across 80 countries worldwide. With exports constituting nearly a quarter of its business, the company continues to garner acclaim for its technologically advanced offerings and robust research and development capabilities, further solidifying its position as a global leader in the automotive industry.
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