Shriram Automall India has announced that it has generated business worth INR 145 crore during its Mega Diwali Auction Week, organised from October 17-22, 2022.
Over the Mega Diwali Auction Week, the company saw over 120 auctions at 120+ locations pan India to let customers bid for their choice of used vehicles & equipment.
Moreover, over 28,000 used vehicles, equipment and other assets from a full spectrum of sellers across consumers, banks, NBFCs, insurance companies, OEMs and dealers, leasing, rental and aggregator companies, brokers, transporters, contractors and end users were displayed and ramped.
Interestingly, the week-long event recorded footfalls of over 17,000 customers across India from Tier I, II, and III cities. Interestingly, during the Mega Diwali Auction Week, the company provided phygital solutions (physical plus digital) integrating with new edge technologies like Desktop Live Bidding and MySAMIL App to create all-inclusive mobility solutions for buyers and sellers.
Sameer Malhotra, Director and CEO, Shriram Automall India, said, “At over 120 locations, more than 120 auctions were organised during the Mega Diwali Auction Week and celebrated the festival of lights.”
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